Personalized experiences: Why I love them (+ brand examples)

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The story "Personalized experiences: Why I love them (+ brand examples)" was covered 16 hours ago by HubSpot, a news publisher based in United States.

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HubSpot 16h ago

Quick Summary:

Personalized experiences are becoming increasingly important to customers — and marketers are listening.

Just look at Imañya James, a product and marketing specialist for the widely regarded skincare brand Topicals.

More often than not, people are looking for experiences that simply make them smile.“Everyone likes to laugh, everyone likes to enjoy things, and I find that there‘s so much seriousness going on in the world that it’s very important to just take the time to make people have fun with you,” says James.